Advertising campaign: Create with strategy! Example included

Advertising campaign – An advertising campaign is a targeted and coordinated series of promotional activities aimed at effectively promoting a product, brand or service and attracting the attention of the target audience. Advertising campaigns are an essential part of marketing and can be carried out in various media such as television, radio, print media, online […]

Viral: What does that mean? Virality in online marketing

Viral Videos – The term “viral” is ubiquitous in the context of online marketing and social media. But what exactly does it mean when something goes “viral”? Virality refers to the rapid and exponential spread of content, be it videos, images, text or memes, across the internet. Content that goes viral spreads rapidly from user […]

Story: Instagram, Facebook, YouTube & Co. – Stories in short videos

Story formats have made an impressive triumphant advance on various social media platforms in recent years. Whether on Instagram, Facebook, YouTube or other platforms, Stories offer a creative way to share short and authentic videos with your target audience. In this article, we look at the importance and success of Stories in short videos and […]

In-feed ads: YouTube, TikTok & Co. – Advertising in the “News Stream

In-feed ads are a popular advertising format on various social media platforms such as YouTube, TikTok and others. These ads are seamlessly integrated into users’ “news stream” and offer businesses the opportunity to directly target their audience as they scroll through their feed. In this article, we’ll take a look at the importance and benefits […]

Story Ads: Instagram, Facebook & Co. – Advertising with Short Video

Story Ads are a popular form of advertising on various social media platforms like Instagram, Facebook and others. Short videos in the form of Story Ads allow businesses to reach their target audience in a creative and engaging way. In this article, we take a look at the importance and benefits of Story Ads and […]

Carousel Ads: Swipe to the right baby! Increase engagement

Carousel Ads are a popular advertising format on various social media platforms that allow businesses to present their message in a creative and interactive way. With the ability to combine multiple images or videos into one ad, Carousel Ads allow users to swipe through content and actively engage with a company’s offerings. In this article, […]

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Marketing Agency London ️ Social Media, UGC, Campaign, Performance Ads

As a renowned social marketing agency, we help businesses in London strengthen their presence on social platforms and implement effective social media marketing strategies. Our expertise spans holistic social media concepts as well as customized solutions for engaging content development, user-generated marketing, influencer collaborations, and performance marketing and targeted ads, including Google Ads and Native […]