Understand who your target audience is and where they spend time. Use this information to target that audience. Select keywords Carefully select keywords that might interest your target audience and optimize your ads accordingly. Test different displays Test different ads to see which ones get the best results. If necessary, change your strategy based on […]
CPM summarized CPM refers to the cost a company pays per thousand ad impressions of an advertising campaign. This can be calculated on various platforms, including social media, influencer marketing campaigns, and online ads. It is necessary to know To run a successful CPM campaign, it is important to define a clear target audience and […]
Reach is a crucial factor for influencer marketing, social media and performance marketing. It describes the number of people who can potentially be reached by a marketing campaign. The higher the reach, the greater the potential to reach a large target group and achieve a positive effect on the image of a company or product. […]
Engagement refers to the interaction between a brand or person and its target audience. It refers to the reactions, such as comments, likes, shares, and other forms of interaction, that are exerted by a target audience on a brand or person. Commitment simply explained In a world where influencer marketing and social media are becoming […]
