Roadshow – Whether launch party or influencer event, sometimes it has to be a little more! In the world of event marketing, there are situations where conventional approaches are not enough. Especially when launching new products, services or influencer marketing, it may be necessary to organize a roadshow. A roadshow offers a unique opportunity to […]
How much does an influencer cost – In the burgeoning world of influencer marketing, the question of cost is one of the most common yet complex. The answer to this is by no means one-size-fits-all, but depends on a variety of factors that need to be carefully considered. In this article, we will highlight the […]
Cost per lead (CPL) is an important marketing metric that measures the costs a company incurs per lead generated. A lead is a potential customer who shows interest in a product or service by, for example, filling out a contact form or leaving their contact details. CPL is a critical metric for evaluating the effectiveness […]
Recruiting campaign – The search for qualified personnel can be a real challenge, especially in times of a highly competitive job market. You probably know this: Traditional methods such as job advertisements in newspapers or on job portals can be helpful, but often have high wastage and do not always reach the target group you […]
Data-based ads on Google – In addition to social media, which we show and explain a lot about here, Google is also apowerful platform for data-based ads, especially for attracting customers, but also for attracting more applicants. A little insight into the advantages of Google Ads. How do data-based ads work on Google? This is […]
CPC – In digital marketing, the term CPC (cost per click) plays a crucial role. CPC stands for “cost per click” and refers to a common billing method for online advertising. In this article, we’ll explain to you what CPC means, which CPC is considered good and why the CPC value is important for scaling […]
How can you advertise on TikTok? If you and your business are a relatively new player on TikTok, you’re wondering how to advertise on TikTok to expose your brand to a younger and more engaged audience. Here’s how your business can effectively advertise on TikTok and leverage the platform’s potential for your marketing goals. Therefore […]
What is a good CPM for TikTok marketing? As an experienced business on TikTok, you surely know the importance of this popular social media platform, especially among the younger target audience. CPM (cost per mille) plays a crucial role in your TikTok marketing. Here you will learn what is considered a good CPM and how […]
How can you advertise on YouTube? If you and your business are relatively new players on YouTube, you may be wondering how to advertise on YouTube to expose your brand to a broad and engaged audience. Here’s how your business can effectively advertise on YouTube and leverage the platform’s potential for your marketing goals. Therefore […]
